Tuesday November 15, 2016
Your Work Matters.
In the 1960s President John F Kennedy visited NASA at Cape Canaveral and there’s a fabled story about his exchange with a janitor during his visit.
“What do you do?” the President asked the man.
“Well, Mr President, I’m helping to put a man on the moon.”
The janitor could see how what he was doing was contributing to NASA’s larger goal. It illustrates the idea that a workforce motivated by a strong sense of higher purpose is essential to engagement.